McGRATH MEDIA GROUP

IS A FULL SERVICE AGENCY

If you’re looking for a marketing agency to support your business, we know you’ve already read a bunch of About Us Pages, so here’s what makes McGrath Media Group a little different: They are a full service agency!

McGrath Media Group is a full service agency which means they’re not restricted to any industry or service offering.

They provide marketing support to businesses across a range of industries throughout Australia and New Zealand.

The team have experienced exceptional success and been responsible for considerable growth with some of Australia’s largest brands; and have provided support that has catapulted small/micro businesses into new sectors.

Anything digital is their passion. They are unashamedly fanatical about the power of digital marketing for sales and brand growth and are strategy obsessed.

Wild about creating magic, they work closely with their clients to bring ideas to life together, in a cohesive and exciting way that ensures results.

They are across all the moving parts. The digital world can feel overwhelming for some so they work alongside you, day-to-day, to ensure you have any/all elements your business needs firing correctly, to reach your true potential.

Maree McGrath

“I feel an enormous amount of responsibility for each and every one of my clients.

Digital media is a critical aspect to the success of every business and my clients are entrusting me to help them achieve their business goals and succeed.

That’s just one of the reasons I always go above and beyond and deliver way more than your average agency”.

Detailed experience in the development and management of a full suite of agency support includes;

Strategy (Business and Marketing)
Business Development
Communications/PR
Sales (including training)
Content Development – Digital & Traditional
Advertising – Digital and Traditional
Website Build and Development
Design (Graphic and Print)
Search Engine Optimisation and Marketing
Videography and Editing

AND BENCHMARKED AGAINST THREE PILLARS

1. STRATEGY

A holistic approach to marketing ensuring it fits seamlessly into your overall business strategy and supports additional efforts you’re already managing.

A planning process helps clients determine clear and measurable guidelines that ensure success.

Work through concepts, plan against organisational strategy, set lead and revenue targets and implement tactical, measurable and successful campaigns.

Working with you and your internal team to meet business goals

PILLAR 1

2. ADVERTISING

Advertising campaigns that direct people to your business, utilising your current promotional focus to increase awareness of your services to a targeted audience.

Customised and dynamic ads with relevant demographics and interests considered.

All, or a variety of adverts across Google (Search Engine Marketing) or Social Media Lead Generation, Messenger (Conversation) Initiation as well as Retargeting Pixels and general brand awareness on both platforms.

Campaigns are measurable. Stats and data available (daily) and can easily provide an ROI to you.

Lead generation results can be populated directly into your CRM

PILLAR 2

3. REFINEMENT

You don't want a ‘set and forget’ agency. You want to know that your results are being monitored and tweaked daily.

Data is continually reviewed and insights discussed with you through regular catch ups to make sure your marketing efforts are performing the best they can.

For advertising, data and insights are collected to refine your ads to the highest converting and relevant target markets, giving you the greatest return on investment.

PILLAR 3

IT ALL STARTS WITH A CONVERSATION

If you’re ready to lift the lid on your business’ potential and build your brand with a quality website, drive revenue through a targeted marketing strategy, find quality leads and work with an agency with proven results, we’d love to hear from you.